Joining forces with his fellow Detroiters for his latest music video, Icewear Vezzo taps Big Sean and Peezy for the brand-new “Worth Something” visual. Directed by Diego Cruz and Shot By Suave, the video is a major moment for his hometown as three pillars of the culture come together. The track, which is featured on Vezzo’s new EP UNDEFEATED, is a flex-fest that provides a launching point for the trio to celebrate their accomplishments over a hard-hitting instrumental.
UNDEFEATED, out now, reflects on Vezzo’s rise from adversity to achievement, highlighting a new dimension of his artistry. Although he’s known for his slick rhymes and magnetic confidence, the EP channels Vezzo’s past experiences into relatable, motivational stories to both entertain and inspire his audience.
To date, Icewear Vezzo has racked up millions of streams for his sinister street anthems. His edgy rhyming style has earned him guest spots on some of the biggest tracks to come out of the Motor City, and he’s collaborated with everyone from newcomers like Veeze, Babyface Ray and YTB Fatt to more established artists such as Future, Megan Thee Stallion, Lil Durk, Jeezy, Kodak Black, and more.
Watch “Worth Something” above and stay tuned for more.
UNDEFEATED Tracklist:
1. F**K THE INTERNET
2. STREETS AIN’T THE SAME
3. GEEKS
4. CAKE AND RICE
5. GOOD TO ME
6. WORTH SOMETHING (feat. Big Sean & Skilla Baby)
7. MINNESOTA
8. RICHER THEN I EVER BEEN (feat. GT)
9. DUMB DUMB
ABOUT ICEWEAR VEZZO:
Icewear Vezzo, born Chivez Smith, is a prominent figure in the Detroit rap scene, renowned for his authentic storytelling and gritty lyricism. Hailing from East 6 Mile of the Motor City (the 6), Vezzo’s music reflects the struggles and triumphs of urban life, providing a raw and unapologetic voice for the streets. With a career spanning over a decade, his ability to capture the essence of Detroit’s complex realities has earned him a dedicated fanbase and critical acclaim. Now fully independent, the Rich Off Pints rapper has expanded his empire beyond music, proving himself to be a serial entrepreneur with no limitations. His ventures span the cannabis industry, wellness, and the snack business, including his Detroit-based brand We Eatin’, which launched his signature “Vezzo Hotz” chips. He also owns Fresh & Pressed Juice Bar, a local wellness brand promoting healthy living in his hometown. Additionally, he is the CEO of his record label, Iced Up Records, which extends into film production with Iced Up Films. Keeping everything in-house, Vezzo continues to elevate his career, building on his success while remaining a powerful force in both music and business.